Case Study - Ujjwal Astro | Digital Marketing Strategy

Company Overview Ujjwal Astro provides astrological counseling to people with Vedic astrology services like medical astrology and career advice.

Industry Astrology

Headquartered India

JUMP TO SECTION

1. situation 2. action 3. results

Results

40K

prospect audience created

sales-qualified leads in a month

SITUATION

Being a new player in the industry, Ujjwal Astro did not have a strong digital presence.

A very instinctive consequence of a fragile digital presence - Ujjwal Astro didn’t have enough leads in its sales pipeline.

In the absence of a correct marketing plan, Ujjwal Astro found it difficult to promote its astrology services across the web.

ACTION

A comprehensive website cum landing page was designed to attract visitors and establish a strong digital presence.

A Facebook Ads strategy was devised to generate leads. Following this, a series of ad creatives and copies were published to create a buzz.

A well-planned paid ads approach, including best practices like accurate keyword analysis, ad research, and ad optimization, was implemented.

RESULTS

The website cum landing page did wonders for Ujjwal Astro, harnessing a prospective audience of not less than 40K for the brand.

The Facebook Ads strategy helped Ujjwal Astro gain 35 sales-qualified leads within a single month!

With a marketing plan that’s more than just a gimmick, Ujjwal Astro now enjoys the pros of powerful brand awareness.

Ujjwal Astro optimized their Digital Ad Ops and amassed 40K prospects with RevX