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Company Overview Unlock Insights is an IT company that offers Robotic Process Analytics and Retail Analytics solutions to Fortune 1000 companies across the globe.
Industry IT
Headquartered United States
JUMP TO SECTION
1. situation 2. action 3. results
Results
21
Page 1 ranking keywords on SERPs
300+
qualified leads
SITUATION

No digital presence

Although being a part of a company that works closely with the US government, Unlock Insights did not have a digital presence.

No digital marketing

Very naturally, Unlock Insights had no resources to harness the power of digital marketing and grow online.

Insufficient leads

The company’s inbound marketing methodology had flaws that restricted it from generating leads at a higher volume.

workflow 1
ACTION

Launched new website

A brand-new, audience-focused website was created from scratch after thorough competitor analysis and A/B testing.

Search engine optimization

As a part of the digital marketing activities, as many as 89 website pages and 70 blogs were created - all SEO-friendly. 

Improved social media presence

Over 860 social media posts were created across various social media platforms to increase the volume of inbound lead generation.

Vector (1)
RESULTS

Robust digital presence

Within a span of 8 months only, the website fetched 2 projects and 5 Proofs of Concept (POCs) for Unlock Insights.

Great digital marketing

The result of implementing digital marketing strategies that work? Unlock Insights achieved 21 keywords ranking on page 1 on SERPs!

Increased leads

The lead generation volume also sizably improved for Unlock Insights - generating 234 Marketing Qualified Leads (MQLs) and 80 Sales Qualified Leads (SQLs).